Data protection rights

Personal data, such as your name, likeness, birthday or any other information which can be used to identify you is highly sensitive.

Protecting and bringing actions on the basis of your personal data being harvested, used or misused is a key foundational right to privacy. Continue reading

£3billion class action against Google given the go-ahead – Lloyd v Google LLC [2019] EWCA Civ 1599

Mr Lloyd, a consumer protection advocate, brought a claim against Google for damages on behalf of 4m Apple iPhone users. It was alleged that Google secretly tracked some of their internet activity for commercial purposes between 9 August 2011 and 15 February 2012. Continue reading

Police forces use of facial recognition software determined lawful – R (Bridges) v Chief Constable of South Wales Police [2019] EWHC 2341 (Admin)

“The algorithms of the law must keep pace with new and emerging technologies.”- at p[1]

The Facts

The Administrative Court, with Haddon-Cave LJ and Swift J sitting, has heard the first case on the lawfulness of the police using automated facial recognition software (“AFR”). The case concerned the South Wales Police (“SWP”) use of AFR in two instances where they allegedly recorded the image of the Claimant. Once on 21 December 2017 at Queen Street Cardiff and another at the Defence Procurement, Research, Technology and Exportability Exhibition (“the Defence Exhibition”) on 27 March 2018. Continue reading

5 ways to promote data privacy

Opt-ins and diversify basis’ for processing data

User consent underpins data protection rights as a lawful basis for processing. The consent-based mechanism is just one lawful basis for processing but the most debated. This is primarily around the slow abolition of opt-out consent as a legitimate mechanism for obtaining consent. Continue reading

Voice command data and privacy protection, Part II- Apple’s Siri

Apple recently released a statement on its development of automated assistant Siri’s privacy protections. The result is a move towards doing everything right in safeguarding consumer privacy. When compared to Amazon’s protections for its Alexa service market shifts and best practice become clear, making for better adherence to the seven data protection principles underpinning the GDPR.
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Voice command data and privacy protection, Part I- Amazon Echo’s Alexa

AI pictureThe increasing encroachment of audio-activated devices into our personal lives presents unique privacy challenges. Recent events have prompted the review of how audio-activated devices collect, store, transmit and use data, prompting concern and highlighting a number of long term lessons to be learned.
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